Management Bios

Amy Welter

Account Director

  • Hometown: Cedar Rapids, IA
  • Favorite Sport: Watch live (baseball) watch on TV (golf)
  • Favorite Entertainment: Cubs games and movies
  • Personal Passion: Striving to make the perfect Tiramisu
  • Fun Fact: Carried the Olympic Flame twice
  • Never Misses: Top Chef and Brothers & Sisters

Amy began her career in 1996 working with the Atlanta Committee of the Olympic Games coordinating the nationwide Olympic Torch Relay. She then joined Lazin Group, a Chicago-based sports marketing firm where she ran college and professional level sports programs for clients such as Pillsbury, Quaker Oats and Food Lion. Amy then moved to IMG where she served as the ticket manager for Chicago’s first Nuveen Champions (senior ATP tour) Tennis Tournament. Her love for the Olympics brought her to Salt Lake City in 2000 where she organized the largest region of the Olympic Torch Relay.

After earning her Masters in Tourism Administration from George Washington University (with a double concentration in event management and sports marketing), she returned to Chicago. In 2005, Amy brought her passion and event marketing expertise to 361 Experiential and now focuses her efforts on Kmart, Blue Cross and Blue Shield of Florida and new business.